CF Plumbing & BathroomsFrom a social‑first presence to a complete digital home.
CF Plumbing & Bathrooms does careful, well-finished work across the Coffs Coast. Before this project, the only place to see it was a five-post Instagram profile. We built the business a website that shows the work properly and makes it simple to ask for a quote.
Visit cfplumbingnbathrooms.com(opens in a new tab)
The starting point
The business ran on word of mouth and an Instagram profile: a bio line, a phone number, a Gmail address and five posts.
That was enough for people who already knew Cody. It gave a new customer searching for a plumber very little to go on: no list of services, no service areas, no clear way to request a quote, and nothing that turned up properly in a Google search.
The real Instagram profile, before the website.
The opportunity
The work was already good
Finished bathrooms, brass tapware, curved tiling and rural pipework. The photos existed; they just had nowhere good to live.
Customers need to understand scope
A plumbing business that also renovates bathrooms, does commercial work and services rural properties needs space to explain that.
Enquiries should be effortless
Someone with a leaking hot water system wants a phone number in one tap and a quote form that takes a minute.
Same business, a very different first impression
Drag to compare what a new customer found before and after. Both screens are real: CF’s Instagram profile, and the homepage we built.
- What they do, stated in the first line
- Where they work, spelled out
- A quote button a thumb’s reach away
Website design
A calm, architectural direction: warm whites, charcoal and a brass accent sampled from the brass tapware in CF’s own bathroom work. Photography is given room to breathe, with Playfair Display headings and clean Inter body text.
Palette
- Warm white#FAF8F5
- Ivory#F4F1EC
- Concrete#A8A6A1
- Brass#A9825B
- Graphite#55575C
- Charcoal#17181B
Typography
Plumbing built around the way you live.
Plumbing and bathroom renovation services across the Coffs Coast.
Services, explained properly
Every service gets a real photo from CF’s own jobs and a plain-English description, from bathroom renovations to wastewater and septic systems. A dedicated services page goes deeper.
Services covered
- New homes
- Bathroom renovation
- Septic and wastewater
- Fascia and gutter
- Gas fitting
- Maintenance
- Commercial
- Hot water
- General plumbing
- Rural plumbing
- Water filtration
Real work, presented properly
The projects page groups CF’s photography by job, each with a short write-up. Nothing is stock, and every image is from a real CF job.
Photography from CF’s own jobs
Curved-wall ensuite
Brass tapware fitout
Bath and shower renovation
Curved tile detail
Backlit shower niche
Copper outdoor shower, rural property
Gas hot water, commercial shed
Rural water line
Whole-house water filtration
Built for the phone first
Most people looking for a plumber are on a phone, often mid-problem. The mobile site keeps the phone number and quote button close, and every page stacks cleanly into one column.
Enquiry paths that just work
Customers can call, email, send a general enquiry or request a quote. Both forms check the details before sending and include a hidden spam trap. Enquiries arrive in the business inbox from CF’s own domain, with reply-to set, so answering one is a single click.
- CustomerFills in the quote or contact form, or taps to call
- ValidationRequired details checked, spam trap applied
- Serverless functionA Vercel function receives the enquiry
- Email deliverySent through Resend to the business inbox
Website and Google presence, together
Alongside the site, we set up a Google Business Profile for CF Plumbing & Bathrooms. The profile is owned by the business and was verified through Google’s own process.
CF is a service-area business, so the profile lists the areas it covers rather than a storefront address. A new profile takes time to become fully established in search. We set it up properly and linked it to the website; we don’t promise rankings.
Service areas
- Coffs Harbour
- Bellingen
- Urunga
- Sawtell
- Mullaway
- Woolgoolga
- Sandy Beach
- Scotts Head
- Emerald Beach
- Halfway Creek
- Nambucca Heads
- Sapphire Beach
- Corindi Beach
- Korora
A service-area business, with no storefront. Areas as listed by the business.
How the build came together
Concept first
A design concept built around CF’s real work, before any commitment.
Content and photos
Services, areas and job photos gathered from the business and its existing Instagram.
Build
Hand-built, mobile-first pages for home, services, projects, process, about, quote and contact.
Domain and forms
Domain connected, and forms wired to deliver enquiries by email.
Launch and Google
Deployed on Vercel, with a Google Business Profile set up alongside.
Built with: Hand-built HTML, CSS and JavaScript, Hosted on Vercel, Resend email delivery, Namecheap domain.
A complete digital home for the business
Live at cfplumbingnbathrooms.com, with every page built to show the work and make getting in touch easy.
Want to see yours first?
We’ll design a free concept around your business, just like we did for CF. You only decide after you’ve seen it.