Cam’s CarpetsFlooring, not boring, with the finish up close.
A website concept for Cam’s Carpets, a flooring fitter working across Cambridgeshire for homes and businesses. We built it around their own photos and videos of finished jobs, so the binding on a stair runner or the joins in a herringbone floor do the convincing, and a quote request is never far away.
A website concept designed to show what Cam’s Carpets could look like online, featured here with the owner’s permission.
Charcoal and bronze, straight from the logo
Flooring, Not Boring.
The palette comes straight from the Cam’s Carpets logo: near-black charcoal, a warm off-white and a muted bronze. Fraunces headings and close-cropped detail photos keep the attention on the finish, the way a fitter would point it out in person.
Palette
- Ink#14130F
- Charcoal#2B2924
- Paper#F6F4EF
- Stone#E4E1D8
- Bronze#9A7B3F
- Bronze light#C9A463
Typography
Flooring, Not Boring.
Carpet, vinyl, LVT and safety flooring, fitted for homes and businesses across Cambridgeshire.
Six services, each linked to the proof
Carpet, vinyl and LVT, domestic, commercial, safety flooring and laminate sit in a numbered accordion. Each open panel shows a real job and a “See examples in our work” link that jumps to the gallery, already filtered to that service.
Services in the concept
- Carpet
- Vinyl & LVT
- Domestic flooring
- Commercial flooring
- Safety flooring
- Laminate
A quote button that waits its turn
On a phone the menu opens full-screen in the same serif. A floating Quote button stays out of the way on the hero, then slides in once you start scrolling through the work.
The large phone scrolls down through the concept homepage.
Show the job, then make asking easy
A communal building refit is told in three tabs: before, during and after. A five-step estimator gives a ballpark range, says plainly that it isn’t a quote, and carries the answers into the enquiry form so nobody has to type them twice.
Their own finished floors, not stock
Every photo and video in the concept comes from Cam’s Carpets’ own Instagram.
Stair runner
Herringbone LVT
Patterned vinyl
Commercial carpet tile
Subfloor preparation
Final direction
The work wall mixes photos and short videos of real jobs, with filters for each type of flooring. Every tile opens full-screen, with arrows, keyboard and swipe to move through the set.
Your business could look like this.
We build the concept first, so you can see the direction before deciding whether to move forward.